You no longer have the anxiety over losing your erection at any moment ,
and you can once again relax and concentrate on your partner's pleasure.
Hang on...I've got an erection, and I'm worrying about my partner's pleasure? Boy, has this person targeted the wrong gender :)
Heh. Revelling in stereotypes. Anyway, I'm not sure whatever service they're selling is worth it. The last time I lost my erection, I was able to find it at that flea market on Burnet and 51st. The guy wanted $22.50 for it, but I got him to throw in the flocked velvet statue of Castro for $25.